BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World. To achieve our ambition, we are looking for colleagues who are ready to
Text Analytics Specialist Posizione in Generali Italia. Disponibile in Milan, Trieste. The Group Advanced Analytics and Automation Solutions Unit is in charge of driving the execution of key Advanced Analytics projects at Group level, related both
Responsibilities Lead the creation of recurring and ad-hoc analyses: consumer behaviour, funnel performance, channel efficiency, journey optimisation opportunities, market trends, competitive benchmarking. Coordinate development and maintenance of advanced models (e.g., churn prediction, LTV forecasting, propensity scoring, recommendation