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In this role you lead Barilla’s Marketing AI adoption, directing analytics and AI-driven transformation across content, localization, and governance. You own the Marketing AI roadmap and translate it into deliverables with pilots and scale, coordinating Marketing,
Jul 30, 2026 Marketing AI Adoption Senior Manager We are looking for a Marketing AI Adoption Senior Manager, based in Parma. Job Purpose The role acts as Marketing AI Adoption Senior Manager, leading Barilla’s analytics and
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